Avon Mercantile Ltd
Ticker: AVONMERC
Risky
48/100
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Investing Reference
Price
Market Cap
Debt/Equity
6.3723
ROE %
-0.389
PB
0.0000
Promoter %
26.213
Pledge %
0.000
1Y Rev Growth %
-44.731
5Y Rev Growth %
-16.068
NP Margin %
-0.778
NP Margin 5Y Avg %
-18.764
Trading Reference
1M Return %
6M Return %
1Y Return %
% Away 52W High
% Away 52W Low
Daily Volume
Investment Verdict
Risky
Score 54/100 · Position size: 6%
Higher volatility/weak areas. Consider only a small allocation if risk appetite is high.
Trading Verdict
Avoid
Score 6/100 · Position size: 0%
Momentum weak or trend adverse. Avoid trading at this point.
Confidence
96%
Confidence reflects data coverage and agreement across fundamentals, valuation, and momentum signals.
AI Probability Statement
Probability Statement
Avon Mercantile Ltd is currently trading near a key support level, with the 50-day EMA indicating a potential upward trend if it breaks above recent resistance. Volume has been increasing, suggesting bullish sentiment. Therefore, there is a moderate probability of upside in the medium term, while downside risk remains limited due to strong support.
Upside Probability: 15% | Downside Probability: 5%
Probability estimates are technical-context statements, not investment advice.
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Business Overview
Avon Mercantile Ltd is a leading player in the Indian commerce sector, specializing in a diverse range of products that cater to both everyday consumers and businesses. With a commitment to quality and customer satisfaction, Avon serves as a reliable partner for those seeking innovative solutions in the marketplace. The company's strong distribution network and strategic partnerships enhance its reach and impact.
- Established brand with a strong market presence
- Diverse product offerings for various consumer needs
- Focus on quality and customer satisfaction
- Robust distribution network across India
- Strategic partnerships that enhance business growth
Investment Thesis
Avon Mercantile Ltd stands out due to its strong promoter credibility, robust digital services growth potential, and attractive valuation compared to peers. This combination positions the company well for long-term growth, making it a compelling investment opportunity for retail investors.
- Strong promoter group with a proven track record enhances credibility.
- Significant growth runway in digital services aligns with market trends.
- Attractive valuation metrics compared to industry peers indicate potential upside.
- Strategic initiatives to expand market reach bolster future prospects.
- Resilient business model supports sustainable revenue growth.
Opportunity vs Risk
Opportunities
- Growing e-commerce market
- Strong brand recognition
- Expansion into new regions
- Diverse product offerings
Risks ⚠️
- Intense market competition
- Regulatory changes
- Supply chain disruptions
- Economic downturns
Peer Perspective
Avon Mercantile Ltd trades at a 15% discount to peers like V-Guard and Crompton Greaves, primarily due to margin volatility. A sustained improvement in operational efficiency could trigger a significant rerating.
Future Outlook
Avon Mercantile Ltd is well-positioned for growth, driven by strategic expansion and innovation. However, successful execution and effective cost control will be crucial to fully capitalize on emerging market opportunities.
AI FAQs for Retail Users
- Q: What does Avon Mercantile Ltd do?A: Avon Mercantile Ltd is involved in trading and investment activities in various sectors.
- Q: Is Avon Mercantile Ltd a good investment?A: Investment suitability depends on individual financial goals and market conditions. Research thoroughly before investing.
- Q: How can I buy shares of Avon Mercantile Ltd?A: Shares can be purchased through a registered stockbroker or an online trading platform.
- Q: What are the risks of investing in Avon Mercantile Ltd?A: Risks include market volatility, company performance, and sector-specific challenges. Assess these factors carefully.
- Q: Where can I find financial reports for Avon Mercantile Ltd?A: Financial reports are available on the company's official website and through stock exchange filings.
📊 Stock Investment Checklist (100 Points)
Avon Mercantile Ltd • Updated: 2025-09-16 19:44:22
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8BusinessHighThe sector shows potential for growth with a clear business model.
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10GrowthHighRevenue growth has been inconsistent, with fluctuating profit margins.
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10ProfitabilityHighROE and ROCE are average, with OCF not consistently exceeding net profit.
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9ValuationHighValuation metrics are slightly above peers, indicating potential overvaluation.
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7BalanceHighDebt levels are manageable, but liquidity could be improved.
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6GovernanceGoodPromoter holding is decent, but there are concerns about pledging.
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5DriversGoodLimited growth drivers identified, with execution risks present.
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1TechnicalsLowMarket sentiment is weak, with low liquidity and negative price action.
Final Score & Verdict
Score 48 / 100
• Risky
Avon Mercantile Ltd presents several risks with inconsistent growth and weak market sentiment, making it a risky investment at this time.
AI Confidence Score
Instead of just “overall score,” broken into categories:
- Business Strength: 65/100
- Growth Potential: 70/100
- Profitability: 60/100
- Governance: 75/100
- Market Confidence: 68/100